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Altavia ShopperMind is Altavia Group's retail trends observatory.
Our role is to support Altavia Group's clients in their prospective analyzes and in the evaluation of their relationship with their own “shopper”costumers.
MEASURE
The Baromètre de la Valeur Shopper measures each year the quality of the link that binds more than 300 French and Italian brands to their customers on the basis of 10 fundamental expectations. Building on its success, the study will be also launched in Belgium in 2017.
OBSERVE
The international presence of Altavia enables us to examine retail throughout the world: we analyze prospectively and compare local and global changes in retail and e-commerce, as well as changes in purchasing behavior.
SUPPORT
Management Committee, Marketing Committee, Innovation Services, Communication Direction, but also national and international commissions and conventions: we work at all hierarchical levels to support our cliens in their vision and innovation strategy.
ALTAVIA SHOPPERMIND'S BLOG
TEAM
Nathan Stern
President - Sociologist and empathy specialist
Jean-Marc Mégnin
General Manager - Retail and marketing expert
ALTAVIA WATCH
13 April 2021 /
Altavia WatchAmerican retail: from resistance to resilience
Against the odds, 2020 did not plunge the US retail sector into an unprecedented crisis. Although 8,953 closures...
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22 December 2020 /
Altavia Watch2020 has been no gift for Santa Claus
A combination of unprecedented factors has considerably hampered the sales dynamics of the Holiday season. And yet in...
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